These 9 Electric Cars Got Cheaper This Year — and More EV Price Cuts Are Likely

With Ford slashing the MSRP for its F-150 Lightning pickup trucks by nearly $10,000 this week, the 2023 EV price wars are truly heating up.

New electric vehicle prices are down nearly 20% overall in the past year as a growing list of manufacturers are lowering sticker prices or offering rebates or cash incentives to try to increase sales

Major price cuts from Tesla kicked off competition among automakers at the start of 2023. Ford just made its second big countermove, cutting prices on the Lightning truck by nearly $10,000 for some trims after previously lowering the manufacturer’s suggested retail price (MSRP) for its other flagship EV model, the Mustang Mach-E SUV.